Oakland Tribune Masthead

Weird. Lurking in my blogspot unpublished drafts collection was the following post. Typed it up and forgot about it... for seven years: 

I found this in an old folder on an old computer. I drew it back in 2001, not too long after I was hired in the Pleasanton-based Oakland Tribune graphics department. One of my first tasks was to do an engraving-style image of the Oakland Tribune Tower for the masthead. Strange, but I worked for the Trib for years and yet they sold the tower before I ever had the chance to set foot in it!

I was still very new to Photoshop and I created this with a mouse like the cavemen did. My grasp on the dots-per-inch concept was neolithic as well and, about half-way through, someone explained to me that 72dpi wasn't going to work for print. Yeesh. Told you I was new at Photoshop.

I managed to get it done tho, and it was on every front page – seven days a week – for a decade or so. Kind of cool. 

R.I.P. Oakland Tribune.

Been hellabusy at work and life recently. Still have a couple of recent unfinished unpublished drafts for a couple of illustrations which I will polish up and post soon. But then again, that's what I thought about the OakTribune masthead post, right?

The End.

Monumentally Lazy Blog Post 3

Drawn in Illustrator.

Simple. Took longer to do than you would think, but simplicity – for me – is most often a result of pruning a more convoluted and complex effort. Very true in this case.

The link to the story is here.

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